On our way out of town for the holiday we stopped by a gas station to get gas and snacks. Presley pointed this out at the register. She thought the duck was just adorable... OK so the ad says that this is wrong but my beautiful 4 year old can't read that message but she clearly gets the real message they are sending...
It reminds me of the saying, "do as I do not as I say". It looks like those evil marketing geniuses (not my first choice of words) have figured out yet again how to sell to kids without selling to kids... In 1991 there was a study done showing that as many kids knew Joe the Camel represented cigarettes just as Mickey Mouse represents Disneyland...
It's such a weird topic for me... I love marketing. I studied it in college... But I hate (yes, hate) that it's used on our kids...
